Friday, August 14, 2009

Invest or Spend?

In Internet marketing marketers refer to
"investing" rather than "spending". Have you ever
wondered why this is the case?

"Investing", in my opinion, is hype, whereas
"spending" is honest.

When an "investment" is made there is an
expectation of profit.

When money is "spent" there may or may not be any
benefit to us. For example, we spend money at
amusement parks for entertainment, but we never
expect to get any more than the entertainment at
that time. Isn't that the case?

But, when we buy (spend) to get some Internet
marketing product, unless we get the right
training for us then the likelihood is that there
will be no return. In that case, we have spent
our money and not invested it.

To get a return on any money spent we must take
action to learn what we need to learn, and to
take action, isn't that so!

For that to happen, we need to take
responsibility for our own success and have a
"business" mindset and not a "job" mindset. After
all, we will not make any money if we think that
working so many hours will make so much money.